Netflix - The value of the data

Netflix, the king of Video On Demand platforms, represents a clear example of a data-driven company. And the thing is that Netflix, not only has managed to break through and succeed in the film and television industry, but through a disruptive business model and idea has also changed the rules of the game and has revolutionized this entire sector. To date, the film or motion picture industry has been governed by the production of similar content among different companies (including editing remakes after remakes), following the same business models over and over again and living as revolutions and innovations only an update of formats (sale / rental VHS, DVDs, Blu-rays, analog, digital format, Full HD, 4K …), while the business model remained based on high market access times controlled by the industry and not by users (for example, with content releases with up to 1 year difference between different countries). [Read More]